About 1ST CENTRAL

At 1ST CENTRAL, we strive to make car insurance simple and straightforward, so you can get on with what matters most. Our range of Defaqto-rated policies are helping over one million people save money on their car insurance, while providing outstanding customer service, and we’re continually growing. 

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We’re simply driven


We like to think we’re a bit different to other insurers, because we’re striving for simplicity in an industry that’s overrun with complexity and jargon. The concept of ‘simply driven’ is at the heart of everything we do, both internally and externally, helping you feel more at ease when purchasing your insurance.

We’re competitive on price


Our Pricing team is made up of smart people who are constantly monitoring the market to make sure you get the best price possible for your car insurance. We’re hot on fraud too, by using the latest technology, we’re committed to reducing risk and tackling fraud, which helps keep our premiums lower.

We’re nice people



Our friendly customer support teams ensure our customers find us easy to deal with, making them feel valued and giving them peace of mind. We’ve listened to our customers and made it quick and simple to manage your policy online in Your Account, but if you do need to speak to us, we’re here to help.

We offer Defaqto 5 Star rated car insurance



We have a variety of car insurance products that offer our customers great choice and value. Our car insurance provides quality cover and includes a comprehensive range of features and benefits.

We partner with RAC Breakdown

If you rely on your car for work, the school run or just day-to-day needs, being without a car due to a breakdown can lead to chaos and leave you stranded. We offer various levels of RAC Breakdown Cover to suit your needs and get your car back up and running. 

Find out more.

Start protecting your car today

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Our awards

You don’t just have to take our word for it. We’ve been recognised for our achievements and have been the recipients of awards such as the Insurance Provider of the Year for five years running at the MoneyAge Insurance Awards. We’re also proud to have achieved the prestigious ServiceMark award from the Institute of Customer Service.

Behind the scenes

We're a hardworking and enthusiastic group of experts here at
1ST CENTRAL, with a diverse and inclusive culture working across multiple locations – Guernsey, Gibraltar, Sussex and Manchester. We’re pleased to say that we have colleagues from 24 different nationalities working here. 

Work with us

Want to join the team? If you're looking for a career in a fast-paced environment with an award-winning employer, then check out our latest opportunities on our Careers site.

Don't just take our word for it

Our customers rate us as ‘Excellent’ on Trustpilot.