Car insurance made simple

Welcome to 1st CENTRAL. We're going to keep this simple because that's what we're good at. We provide car insurance at the best possible price, with excellent levels of cover and a friendly support team who are always here to help.

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Insurance with 1ST CENTRAL

Join the UK’s best-selling car insurance brand on price comparison websites (Dec 2021)

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You're in control, Your Account



We’re always looking for ways of taking the stress out of insurance for our customers. That’s why we have Your Account, to make it quicker and easier than ever to view your policy documents. Simply log in to Your Account to review your details with ease – anytime, anywhere. 

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£50 discount on every additional car you insure with us

If you have more than one car in your household, did you know that you could save money with our Multicar discount?

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Choose from a range of products

At 1st CENTRAL, we have a variety of products that offer a number of different add-ons and benefits for our customers. We also present a range of optional extras, allowing you to tailor your car insurance to suit your needs. 


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Start protecting your car today

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Don't just take our word for it

Our customers rate us as ‘Excellent’ on Trustpilot.

Behind the wheel with 1ST CENTRAL